Marketing Plan
Built to capture. Built to convert. Traffic that pays for itself.
Done-for-you social media + paid ads that feed your pipeline.
The problem
Most service businesses either post inconsistently and get nothing back, or burn ad spend on the wrong campaigns and watch it disappear. Without a real plan, social and ads are pure cost — not a growth engine.
What you get
A unified marketing operation: branded organic content shipping every week, plus paid campaigns on Google and Meta engineered around booked jobs — not vanity metrics. Every lead lands in your Connect+ pipeline with full attribution.
Built into your business.
Content calendar + production
We plan, write, design, and ship branded posts on a consistent cadence — no more empty feeds, no more guessing what to post.
Branded short-form video
Reels and shorts cut from your real work, edited to stop the scroll and drive profile visits, DMs, and bookings.
Google Ads management
Search, Local Service Ads, and Performance Max campaigns built for booked-job ROI — not clicks.
Meta (Facebook + Instagram) Ads
Lead-gen and conversion campaigns with creative variants tested weekly. Built around your offer, your geo, your margins.
Conversion-tracked landing pages
Every campaign points to a tracked landing page wired into your CRM. Pixel + server-side events so reporting is honest.
Monthly strategy + reporting
A real human reviewing performance, reallocating spend, and reporting in plain English — not a 40-tab spreadsheet.
What ships
Deliverables
- Content production + scheduling
- Short-form video editing
- Google + Meta ad account setup & management
- Pixel + server-side conversion tracking
- Creative production (graphics, copy, video)
- Monthly performance report + strategy call
Timeline
7–14 days to launch
Investment
$1,500 – $4,000 setup · $697–$2,997/mo
Best for
Pick your install.
Four clear tiers. Same dashboard. Same speed obsession. Scale up the moment you're ready.
Starter
$1,500
+ $697 / mo
Operators building a consistent organic presence
- 8 branded posts / mo
- 1 platform (Instagram or Facebook)
- Content calendar + scheduling
- Monthly performance report
- + client ad spend (n/a — organic only)
Growth
$2,500
+ $1,297 / mo
Businesses ready to layer paid traffic on top of organic
- 12 posts + 2 reels / mo
- 2 social platforms
- Google OR Meta ads management
- Conversion tracking + landing page
- Monthly strategy + report
- + client ad spend
Business
$3,000
+ $1,997 / mo
Brands competing seriously for local market share
- 16 posts + 4 reels / mo
- Instagram + Facebook organic
- Google LSA + Google Business Profile
- Meta (Instagram + Facebook) ads management
- Monthly strategy call
- Dedicated account manager
- + client ad spend
Enterprise
$4,000
+ $2,997 / mo
Multi-location & high-growth operators
- 20 posts / mo
- 8 reels / mo
- Instagram + Facebook organic
- Google LSA + Google Business Profile
- Meta (Instagram + Facebook) ads + retargeting
- Monthly strategy call
- Dedicated account manager
- + client ad spend
Install Marketing Plan in 7–14 days to launch.
One strategy call. We'll scope it to your business and quote it on the spot.